Google has launched Pomelli, an AI-powered marketing tool designed to help small and medium businesses create professional content and product visuals instantly. It builds a unique “Business DNA” from your brand and generates on-brand social posts, ads, and even studio-quality product photos using AI.
If you are a small business owner, ecommerce seller, or D2C brand in India, Pomelli can act like your in-house marketing team — without the cost of agencies or photographers.
What Is Google Pomelli?
Pomelli is an AI-powered marketing and content creation tool developed by Google Labs.
It helps businesses automatically generate:
- On-brand marketing copy
- Social media posts
- Campaign ideas
- Product descriptions
- AI-enhanced product photos
Unlike basic image generators, Pomelli utilizes Brand-Aware Synthesis. It doesn’t just “make an image”; it references your specific Brand Guidelines—including Hex codes, typography, and tone of voice—to ensure every asset is ready for deployment on Google Ads, Instagram, or WhatsApp Business.
We’re excited to announce that Pomelli by @GoogleLabs has just launched in India 🚀
Pomelli is an AI marketing tool that helps small businesses create scalable, on-brand content to elevate their marketing.
Here are a few tips to get started:
– Start by entering your website… pic.twitter.com/CYOZhFTTdD— Google India (@GoogleIndia) February 26, 2026
How Google Pomelli Works: Step-by-Step Breakdown
Google Pomelli is not just another AI writing tool. It follows a structured brand-learning process before generating content.
Here’s how it works:
1️. It Creates Your “Business DNA”
The first step is brand analysis.
Pomelli scans:
- Your website
- Brand description
- Logo and color scheme
- Existing messaging
- Tone of communication
It then builds what Google calls a Business DNA profile.
Business DNA is an AI-generated brand blueprint that captures a company’s voice, design style, messaging tone, and visual identity to ensure consistent marketing output.
This means your content won’t sound generic.
It will sound like your brand.
2️. AI-Powered Content Generation
Once your Business DNA is ready, Pomelli can generate:
- Social media captions
- Google Ads copy
- Campaign slogans
- Email marketing drafts
- Website banners
- Product descriptions
The difference?
Instead of typing long prompts every time, Pomelli already understands your brand style.
This makes it faster than traditional AI tools that require constant manual corrections.
3️. AI Photoshoot Feature (Major Highlight)
One of the biggest updates in India is the AI Photoshoot feature.
You can:
- Upload a basic product photo
- Choose background themes or campaign mood
- Let AI enhance lighting, styling, and placement
The output includes:
- Studio-quality product images
- Lifestyle marketing visuals
- Seasonal promotional creatives
- Ecommerce-ready photos
The Power of “Business DNA”
The standout feature of Pomelli is its ability to learn. Instead of starting from scratch every time you need a banner, you create a Brand Profile.
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Website Scanning: By simply entering your URL, the tool identifies your primary and secondary color palettes.
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Visual Consistency: It ensures that a “Summer Sale” graphic for a luxury brand looks vastly different from one for a budget-friendly grocery app.
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Voice Alignment: Whether your brand is “Professional & Authoritative” or “Witty & Relatable,” Pomelli adjusts its copy suggestions to match.
Why Pomelli Is Different from Generic AI Tools
Most AI platforms operate on a prompt-response model.
Pomelli operates on a brand-first model.
That shift is important.
Instead of asking:
“What should I write today?”
Pomelli asks:
“What would your brand write?”
That positioning creates a strong competitive moat.
Real-World Use Cases of Google Pomelli
Google Pomelli is not just theoretical AI innovation. It has clear, practical applications across industries — especially for small and medium businesses in India.
Here are some powerful real-world use cases:
1. Ecommerce Sellers (Amazon, Flipkart, Shopify)
An ecommerce seller can:
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Upload a basic product image
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Generate studio-quality product visuals
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Create optimized product descriptions
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Produce festival campaign creatives
For example, during Diwali or festive sales, Pomelli can instantly create themed product images without a physical photoshoot.
Benefit: Faster product listing optimization and seasonal campaign execution.
2. Instagram & D2C Brands
Many Instagram brands struggle with:
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Consistent brand voice
-
Professional-looking posts
-
Engaging captions
Pomelli can generate:
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On-brand captions
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Carousel post ideas
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Promotional taglines
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Lifestyle product visuals
Because it understands the brand’s tone through Business DNA, the content feels cohesive.
Benefit: Stronger brand identity and improved engagement.
3. Local Restaurants & Cafés
A restaurant owner can:
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Create menu promotion posts
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Generate weekend offer creatives
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Design festive promotional visuals
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Write Google My Business descriptions
For example, a café launching a new dessert can upload a basic image and generate a styled promotional image for social media.
Benefit: Affordable marketing without hiring a designer.
4. Coaches, Consultants & Personal Brands
Personal brands need consistent authority-building content.
Pomelli can help with:
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LinkedIn post drafts
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Webinar promotion creatives
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Email newsletter copy
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Brand-aligned landing page text
This saves time and maintains professional tone consistency.
Benefit: Faster content production while preserving brand authority.
5. Small Retail Stores Going Digital
Many offline stores in India are moving online.
Pomelli can assist them by:
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Creating online store banners
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Generating ecommerce-ready product photos
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Writing product catalog descriptions
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Designing festival sale creatives
Benefit: Smooth transition from offline to online marketing.
Final Verdict: Is Google Pomelli the Future of AI Marketing for Small Businesses?
Google Pomelli is more than just another AI content tool. It represents a shift from generic AI generation to brand-aware AI marketing automation.
By combining:
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Business DNA profiling
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AI-powered content creation
-
AI product photography
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Multi-channel marketing support
Pomelli positions itself as an all-in-one marketing assistant for small and medium businesses.
For Indian ecommerce sellers, D2C brands, local stores, and personal brands, this tool can significantly reduce:
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Marketing costs
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Creative production time
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Dependency on agencies
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Brand inconsistency
In a rapidly growing digital commerce market like India, tools that improve speed, branding, and cost-efficiency will play a major role.
Pomelli enters at the right time.
If Google continues expanding its capabilities and integration across platforms, Pomelli could become a core AI marketing tool for India’s next wave of digital businesses.
Frequently Asked Questions (FAQs) About Google Pomelli
What is Google Pomelli?
Google Pomelli is an AI-powered marketing tool developed by Google Labs that helps small and medium businesses create branded content and product visuals automatically.
It analyzes a business’s website and brand elements to build a “Business DNA” profile. Based on that, it generates social media posts, ad copy, campaign ideas, and AI-enhanced product images.
Is Google Pomelli available in India?
Yes. Google has officially introduced Pomelli in India, making it accessible to Indian small businesses, ecommerce sellers, and digital-first brands.
Its launch aligns with the rapid growth of India’s D2C and online commerce ecosystem.
How is Pomelli different from ChatGPT or other AI tools?
Pomelli differs because it follows a brand-first approach.
Unlike generic AI tools that respond to prompts, Pomelli creates a Business DNA profile and generates content aligned with a company’s tone, style, and visual identity.
This reduces manual prompting and improves brand consistency.
What is the AI Photoshoot feature in Pomelli?
The AI Photoshoot feature allows users to upload a basic product image and transform it into studio-quality visuals using generative AI.
It can create:
- Lifestyle product shots
- Festival-themed visuals
- Ecommerce-ready product images
- Promotional campaign creatives
This eliminates the need for expensive photography setups.
Who should use Google Pomelli?
Google Pomelli is ideal for:
- Ecommerce sellers (Amazon, Flipkart, Shopify)
- D2C brands
- Instagram businesses
- Local restaurants and stores
- Coaches and consultants
- Small marketing teams
Any business that wants professional marketing content without hiring agencies can benefit from it.
Is Pomelli suitable for small businesses with limited budgets?
Yes. Pomelli is designed specifically to help small and medium businesses reduce marketing costs.
By automating content creation and product photography, it lowers dependency on:
- Designers
- Copywriters
- Studio photographers
- Marketing agencies
What is Business DNA in Pomelli?
Business DNA is an AI-generated brand blueprint created by Pomelli.
It captures:
- Brand tone
- Messaging style
- Visual identity
- Color palette
- Target positioning
This ensures all generated content stays consistent with the brand.
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