Scaling your business means great opportunity for reaching customers, increasing your operations, and hiring more qualified people to add value to your team. As your business grows, you’ll need certain tools to help you keep the momentum and make the process simpler, more streamlined, and effective for your business as a whole. These seven tools are must-haves for any growing business looking to scale its operations and increase its reach in the market.
1. PEO Services
Scaling your business can mean outsourcing tedious tasks to an organization that can handle them for you with ease and accuracy. Professional Employer Organizations can offer a unique opportunity for small businesses; improving training, payroll, compliance, safety standards, and more. As your business scales, these things will come into play more than you think, and with the right structure, your business will have greater success in the years to come.
PEO services exist all over the country, so wherever you are, you’ll be able to find the right service that can help with your particular business needs. Check out this list of the best PEO Companies in California if you’re looking for help on the west coast.
2. CRM Software
Customer Relationship Management software can help you streamline your entire CRM process, and make reaching and making an impact on your customers that much simpler. CRM software is becoming a necessity for the modern business in a world of ever-increasing competition and increased communication. CRM is key to generating and following up on leads, reaching new customers, and maintaining a good reputation with your current customer base.
If you’re not using CRM software, you should be in 2020. It’s likely that future businesses won’t be able to function well without it.
3. POS Software
Whether you’re running a retail store, eCommerce store, or any other business that requires POS transactions, POS software is a necessity in this day and age. The days of old rickety cash registers are long gone, and the new standard is the modern POS system. Not only do these systems act as points of sale for processing payments, but they can also offer insights into business performance, integrate with bookkeeping and inventory software, and even track customer purchases and create profiles.
The POS systems of today are incredibly advanced, and, for the most part, entirely mobile. No longer are employees restrained to static cash registers, making the sales floor a new and exciting environment where sales can be made and payments processed at the same time. If you’re not using a POS system, you’ll want one as your business begins to grow.
4. Team Management Software
Team management software takes the hassle out of tracking down team members, keeping track of project progress, and general workplace communication. Today’s TMS systems are intuitive, effective, and affordable. BaseCamp is one such software and is quite popular among small and large businesses alike for its simplicity and effectiveness.
With BaseCamp, you can assign tasks and projects, easily track their progress in the interface, communicate easily with the team, and increase the overall efficiency of your team as a whole. Project and team management software is becoming a necessity for larger teams, and with so many options available, every industry can find the right software for its specific needs.
If you’re not using team management software, you’re only doing your business a disservice. You’ll save time, effort, and plenty of stress by viewing each project, team member, and line of communication within a single platform.
5. Social Media Management Tools
Tools like Hootsuite are pretty much the future of social media management. Automated posts help save time, analytics help business owners view their posts’ successes or failures, and the ability to log in to each individual account from the same platform saves countless hours. Your social media presence is absolutely essential to your success as a business, as it’s the best way to reach new and old customers alike.
6. Google Analytics
Google has become a force to be reckoned with, and in its rise to become the world’s leading search engine, it’s also created dozens of other tools that business owners can use to scale their businesses and increase their reach tenfold.
Analytics tools from Google will help you identify your site’s performance, where the audience is coming from geographically and which sites drive traffic, as well as other information on how well your site performs on a daily basis. Analytics are crucial to understanding how well your site functions, especially if you’re running an eCommerce business.
7. Automated Onboarding
Many hiring sites are now looking to AI technology to improve their application process, and thus, improve the onboarding and hiring processes that small businesses must endure on a daily basis. Automation makes screening applicants quicker and more efficient, saving the business time and sending only qualified candidates to the interview step.
Your team members are essential to the success and scaling of your business, and using these AI onboarding tools can ensure that you’re only hiring the right people for your organization. Quality over quantity!
