Managing the SEO tasks of a site is one of the most complex projects that you can ever undertake. In the first place, you need to determine your SERP rank concerning your competition. Also, you need to understand how you competitors are performing for you to implement the right strategy to counter them. It is because of the nature of all the tasks that one must carry out as part of optimizing a site that companies have developed various SEO plugin tools to help. But given the considerable number of such tools, you need guidance on how to choose the right one. Here are the six best SEO plugin tools for WordPress.
- Yoast SEO
Yoast SEO is, by far, one of the most trusted plugin tools for websites that run on WordPress. Yoast has been specially made to help any site owner effectively automate the SEO process. Thus, when you use this plugin, you do not have to physically carry out the primary tasks that are related to SEO work. For example, the tool automatically researches keywords for you using the necessary anchor words that you input in it. The tool then generates all the possible combinations of keywords and their alternatives to help you understand how to craft your content.
Moreover, Yoast SEO is a reliable SEO tool because it helps users to identify and fix broken links on their sites. Detecting and correcting links that do not work is a very demanding task if you decide to do it manually. However, Yoast SEO can automatically scan sites to identify and fix broken links.
- Keyword Tool
Keyword Tool is another essential SEO plugin for WordPress sites. The hallmark of this tool is that it has been specially made to facilitate the keyword research process. Ideally, researching for keywords forms the foundation for SEO work. Interestingly, leading search engines have been emphasizing on the need for sites to have content that is relevant and meaningful. Gone are the days when some cunning site owners could easily recycle poorly-written content. Nowadays, the Google crawling spider, for example, deliberately reads all the content that is on sites to determine whether it is relevant to the needs of readers.
For you to be on the safe side, you must publish the right content. Getting the most appropriate content for your sites starts with first identifying the proper keywords. Keyword Tool is a beautiful plugin that you can use to get the right keywords for the content of your WordPress site.
- SEMrush
SEMrush is a full-service SEO plugin tool for all users who would like to get an alternative to other leading tools. SEMrush allows you to do everything that any standard SEO plugin tools enables users to do. For example, you can utilize it to analyze some of the most competitive sites in your industry and develop the right strategy to beat them. Competitor analysis is an essential aspect of SEO work because you cannot effectively beat sites if you do not understand their strengths and weaknesses. Thus, this tool is quite useful because it helps you to understand the methods that some of the best sites in your industry are using.
- Broken Links Checker
Broken Links Checker automatically detects, and fixes broken links on websites. The tool has an inbuilt functionality to monitor the performance of links on sites continually. Thus, you can rely on it to immediately identify links that do not lead to pages on your site. Moreover, the functionality automatically fixes such links and indicates their status. Furthermore, you can use the Broken Links Checker for several other SEO-related tasks. For example, the tool has basic functionalities that you can use to assess how your site performs concerning necessary SEO criteria. Also, the tool enables you to determine some glaring faults related to the images that you use on your site. Thus, you can rely on it to optimize the images on your website.
- SEOquake
SEOquake provides basic and advanced functionalities that you can use to optimize your site. For example, the tool offers primary measures such as your SEO rank and others. SEOquake has a very easy-to-use dashboard that contains all the information about your site. You can use the information to identify the strengths and weaknesses of the website about its competition. Thus, by using the data, you can fix all the faults carefully and improve your SEO performance over the course of time.
- Google XML Sitemaps
Google XML Sitemaps is another vital plugin that you can use on your WordPress site. The basis of using this plugin is that the Google crawlers need to check your page thoroughly for them to rank it. If they find it difficult to scan your page, the chances are that you will be at a disadvantage. Therefore, for you to rank well, you must ensure that the crawlers understand every aspect of your site.
Google XML Sitemaps has been specially made to facilitate the process of search engines crawling your site. The tool generates essential XML maps for your site, thus helping search engines to understand the design of your website.
In summary, these are some of the best SEO plugin tools that you can use on your WordPress site. The tools have various strengths and weaknesses. Therefore, before you settle on any of them, you need to understand their features and what they can help you achieve once you install them on your website.
Very good article. Thank you. I will try to incorporate the tips given in the above article